Analysis of Regional Imbalance of E-commerce in China

Authors

  • Wenjing Cai School of Public Affairs, University of Science and Technology of China, No. 96, Jinzhai Road, 230026 Hefei, China
  • Wei Song School of Public Affairs, University of Science and Technology of China, No. 96, Jinzhai Road, 230026 Hefei, China
  • ShuLiang Zhao School of Public Affairs, University of Science and Technology of China, No. 96, Jinzhai Road, 230026 Hefei, China

DOI:

https://doi.org/10.18533/ijbsr.v2i4.171

Keywords:

e-commerce, regional imbalance, China

Abstract

With the rapid development of knowledge economy in the 21st century, e-commerce is undoubtedly a more popular topic, with high efficiency and low cost in all areas. However, regional imbalance of e-commerce is a new problem in China. In this paper, we present an explanation from eight perspectives to analyze the causes of this phenomenon: economic level, Internet penetration, government policy, credit system, logistics, enterprise participation, talent, and customers’ attitude. Based on analysis of the reasons for the regional imbalance of e-commerce, this paper puts forth suggestions for future developing e-commerce in the three different areas.

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